How can I increase the organic search traffic to my site?

Any tips?

How can I increase the organic search traffic to my site?
AD Admin asked on 31 December 2018, 19:01
4 answers / 341 views / 0 votes
DE

Am i allowed to post a test reply here ?

JA

15 Free Ways To Promote Your Blog And Boost Traffic

Many people, start blogs with lofty dreams — to build an audience, leave their day job, land a book deal, or simply to share their genius with the rest of the world.

Getting started is relatively easy, since all it takes to maintain a blog is a little time and some good old-fashioned inspiration. So why do blogs have a higher failure rate than even restaurants?

According to a recent survey, only 7.4 million out of the 133 million blogs had been updated in the past 120 days.

That translates to 95 percent of blogs being essentially abandoned, left alone on the Web, where they become public remnants of a dream — or at least an ambition — unfulfilled.

Judging from conversations with retired bloggers, many people who assumed that once they started blogging, the world would swiftly beat a path to their digital door. For large numbers though, this has clearly not been the case.

I’ve personally tried literally, every method on the Internet.

Now my blog posts do very well…

However, I want to let you know, that it didn’t happen overnight and it took much testing, failing and beginning all over again.

So here we go: These tips, if followed, are really going to assist you in getting far more eyes on your content and building your online presence. Let's get started!

1: Publish More Articles

One of the most effective, but often ignored, ways to get traffic to a blog is by publishing more articles; research from Hubspot has shown that businesses that publish 16+ blog posts monthly get 3.5 times more traffic and 4.5 times more leads than businesses that publish between 0 – 5 blog posts monthly.

Seven-figure blogger Neil Patel also revealed that his monthly traffic went from 46,134 visitors to 59,787 visitors because he increased content frequency from one article to two articles weekly.

No matter your niche, research has shown that publishing more content will always lead to an increase in traffic for you; increase your content frequency to two or more articles a week, and you’ll notice a significant increase in traffic to your blog.

2: Publish Longer Content

Research has shown that Google and other search engines give preference to longer, comprehensive articles; research by serpIQ that analyzed top 10 results for over 20,000 keywords found that Google ranks content that have more than 2,000 words better than content with fewer words.

Research by Buzzsumo, in a partnership with Moz, which analyzed over 1 million articles, found that articles that are 3,000 – 10,000 words get twice as many shares and three times the links content that have fewer than 1,000 words get.

3: Ask Podcast shows to interview you

Similar to being interviewed on sites, you can ask podcast shows to interview you; many podcasters, myself included, will happily oblige if they find that you have an exciting story.

4: Promote Your Blog on Pinterest

Pinterest can be a great source of traffic to your blog and many bloggers have leveraged it to massively boost their blog traffic.

Use Canva.com (There is a specific Pinterest template over at Canva you can use for this!)

Look for quality interesting images, and focus on using irresistible headlines and you’ll be getting quality Pinterest traffic in no time.

5: Effectively Leverage Email Signatures

Many of us interact with hundreds or even thousands of emails every month; these are some nice eyeballs for your blog, and you can convert them to readers by including a link to your blog in your email signature.

6: Focus on the Mobile Experience

Research shows that the number of mobile Internet users has now exceeded the number of desktop internet users.

Google also recently made an upgrade to their algorithm that favoured sites that were optimised for mobile users and that penalized sites that were not optimized for mobile users. Some sites lost as much as 46.6% of their search traffic due to not having a mobile-optimised site while some gained as much as 30.1% traffic by having a mobile-friendly website.

7: Constantly Refresh Old Posts

One of Google’s ranking factors is content freshness, and this reportedly affects as much as 35% of Google searches; this supports research from Hubspot that shows that blogs that publish 16+ articles monthly get 3.5X more traffic than blogs that publish less than 4 articles monthly.

One way to benefit from Google’s freshness algorithm is by publishing more articles on your blog, while another way is by updating old articles; review articles you published months and years ago, eliminate outdated information and bring them forward. This will impact your blog’s search rankings and lead to more traffic.

8: Improve Your Headlines

Do you know that a simple headline change can result in a massive boost in traffic to your blog?

According to Copyblogger, on average, 8 out of 10 people will read your headline but only 2 out of 10 will read your content.

This is why it is very important to learn how to write better headlines and put serious effort into your headlines. Check out my podcast episode #23

9: Link to A Lot of Authoritative Sources

Google uses a lot of factors to rank websites, including how many links points to a website, but very few people know that Google also ranks you based on how many people you link to.

If your website constantly links to authoritative websites and resources that are relevant to your niche, Google will assume that you’re a good and authoritative resource in your niche, and they’ll rank you better as a result; this, in turn, will lead to more traffic for you.

10.Don’t Ignore Basic SEO

Many bloggers ignore basic SEO, and they eventually suffer from it. Most successful bloggers get as much as 50% or more of their traffic from search engines; taking the right measures when it comes to SEO can double your blog traffic within a short period of time.

Things like using the right title tags, having a catchy description, ensuring that your site is easy to navigate, etc, can lead to a significant increase in traffic to your blog.

11: Use the SEO for everyone • Yoast Wordpress plug in (This is a must for your website, and yes, it's free!)

Find The Yoast plug in download page here >>

12: Write for the Scanner

Research shows that on average, most web users won’t read more than 28% of words on a website; in other words, while having longer, comprehensive articles will help your search engine rankings it won’t increase the chances of your content being read; the more people read your content, the more people will share it and the more traffic you will get.

The solution to this problem is to write your content for scanners.

Using headings and sub headings, bold, italics, numberings and bullets, you can make your blog content more presentable and scannable, and as a result boost traffic to your blog. Look at Apple for inspiration when it comes to the perfect use of white space.

13: Use Images in ALL Your Blog Posts

Research shows that articles with images get 94% more views compared to articles without images. Make sure every article on your blog include one or relevant and appealing image, and this will significantly boost traffic to your blog.

Finding an online library stocked with pictures that are of high quality and available to use for free can be a daunting task.

A free image directory allows you to easily and quickly access pictures that are not just relevant and top quality but add more meaning, taste, and eloquence to your message.

In our visual world, having striking images and photos are vital in engaging your audience. Here are the 7 sites that I use for finding those free images that create a great visual impression.

PIC JUMBO

First, there are no restrictions – you do not need to credit the author when using images from this website.

New photos are uploaded every day and organized accordingly. They have amazing pictures with a wide range e.g. roads, food, fashion, wedding, technology, business etc.

PEXELS.COM

This is one of the largest free image directories. It has collated photos from many other free image sites and put them under one roof. So if you are in a rush, then this will work very well with you.

FREEMEDIAGOO.COM

They upload high quality illustrations of backgrounds and manyother photos. They have plenty of visual mediums you can choose from. Images have no restrictions.

PIXABAY.COM

Easy to download photos. They focus more on abstract shots, architecture, landscape, nature, backgrounds and patterns etc. You do not any to create an account.

FREEPHOTOSBANK.COM

Easy to download photos. They focus more on abstract shots, architecture, landscape, nature, backgrounds and patterns etc. You do not any to create an account.

STOCKSNAP.IO

Beautiful Free Stock Photos (CC0) has a large selection of beautiful free stock photos and high resolution images.

The site also has a very handy search feature making it easy to browse through the thousands of images available. In addition, the site tracks views and downloads so you can find the most popular photos available.

StockSnap adds hundreds of images on a daily basis and all photos are released under creative commons public domain – no attribution required.

UNSPLASH

Free stock photos. A quick note on licenses: all the images here at Unsplash are free stock photos.

However, the license may vary. Many are “Creative Commons Zero,” which means they are free to use for any purpose, including commercial, with no attribution required.

14: Make your website faster

A one second delay in website loading time will result in a 7 percent loss in conversion, and that slow websites cost the U.S. e-commerce market $500 billion annually.

Not just this, but you’ll also lose 40 percent of visitors to your website if it takes longer than 3 seconds to load. If your website is slow, then you’re already losing half your visitors.

Make your website faster and watch your traffic increase significantly.

15: Create a weekly schedule

Repurpose your content for all the various mediums out there…

1 x Blog Post

1 x Podcast Episode

1 x YouTube Video (embed into new blog post)

1 x email list (Publish to your email list)

1 add post to your Google My Business blog section

Google My Business

Google My Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.

To add your business information to Google Maps, Search, and other Google properties, you'll need to create a Google My Business listing (or get access to one, if it already exists). Manage how your business information appears across Google, including Search and Maps, using Google My Business—for free.

Use Quora

Quora is a question-and-answer site where questions are asked, answered, edited and organized by its community of users, and it drives loads of traffic!

FE

Every business strives to gain organic leads because they’re free. These are leads that find you through search engines and other free avenues. When search engines, such as Google, Yahoo, and Bing, crawl your site, they want to find words that are relevant to what people are searching for most. Big corporations know the importance of keyword searches.

Here are some factors to keep in mind for your inbound lead generation efforts.

  • Ensure quality content
  • Think of a retail store: plain customers just walk in and out all day long, but you’ll identify clients as those who purchase things and come back repeatedly. The same should be the case for your website. You want people to go to your website and stay there long enough to see what you do and offer. The average person spends only 15 seconds on a web page and less than one minute on a site before moving on. With quality content, you can engage your users and ultimately convert them from a customer into a client.
  • Optimizing your content
  • There is no way to guarantee that you will rank number one on the major search engines with the number of services available to boost your placement, but your goal should be to land in the top 30. If you are searching for your own website on pages 10 or 15, you need to tweak your content and get it working better for you. Be sure you have a title and description that contains keywords for each page of your website. Also, add text to your images via alt text. Pictures on a website are great, but search engines cannot screen photos. Add your website name or a short blurb about what you do to your image files.
  • Pay attention to technology trends
  • In recent surveys, 64% of respondents felt that having a data-driven marketing strategy was the key to online business success. Everyday technology improves and new services are available. Knowing what is out there and how it could benefit you can be critical to your online business. If you are not changing with technology, you will find yourself with less internet customers and a weak bottom line. Stay on top of how Google ranks sites and use their Analytics tools. 
  • It would also be wise to monitor and identify which areas work or not, which is why it’s important to capture all visitor and returning customer data from different channels: phone, SMS, live chat, email, and your website. We built a solution at Tenfold that syncs all this marketing data with other systems of record from other departments so you see a full view of the customer and can tailor your conversations with them.
  • Know What Your Competition is Doing
  • Competition is good for business. It forces you to be on your game and be more creative. But you don‘t have to do it blindly. Knowing what keywords are used to drive traffic to your competitor’s site can be invaluable marketing information for your business. Websites such as www.seositetools.com can be a great tool to use in your data-driven marketing strategy.

  • FE

    I was originally worried about ranking my sites and it was too difficult to learn about SEO. However I found a website where I learned much more about Search engine optimization and it's strategies. You'll find more information in this article. Not really a self campaign, but they helped me a lot so I want to give them a reference right here. Right now, I will explain in detail about your question.

    If so, this article is for you, and I will guide you through some key points that you will need to put in place to get more organic traffic, if not, a little reminder is never bad.

    1 - Install WordPress SEO by Yoast

    If you are a WordPress user, you are in luck. There is a plugin called WordPress SEO by Yoast, which is probably one of the best current SEO plugin, and it will allow you to increase your organic traffic.

    No matter if you are a novice or SEO professional, with this plugin, it will be easy to optimize your articles for search engines to increase the traffic of your site.

    I used All in One SEO Pack (in its time) and WordPress SEO by Yoast (which I continue to use), and I must say that WordPress SEO by Yoast really impressed me and still impresses me with each new feature added, it is simply great and allows you to easily optimize your articles, the length of your titles (limited to 70 characters), the Meta Description, etc ...

    Another benefit to using this plugin is the ability to choose to put in noindex and nofollow pages or links that you do not want to appear in the search results.

    This is important because pages such as the subscription page to your site do not need visibility into the search engines.

    So what are you waiting for?[button-blue url = "Yoast SEO" target = "_blank" position = "center"] Download WordPress SEO by Yoast [/ button-blue]

    2 - Know and adopt the latest updates from Google

    Google has introduced new algorithms such as Panda and Penguin , to get website owners to create quality content, to improve the relevance of search results.

    You need to adapt your content to Google's latest algorithms to improve your site's traffic, otherwise you will lose.

    Most WordPress users do not care about changes in Google's algorithms.

    All they do is regularly publish new content, praying for Google to provide more traffic.

    It will not work if you do not realize the importance of Google's latest algorithms.

    If you are concerned about increasing organic traffic to your site, take a habit of reading the details of Google's updates, and find ways to recover what you may have lost, through these changes. algorithms.

    3 - Focus on LSI keywords

    The key words LSI (Latent Semantic Indexing) are simply the relevant keywords.

    For example, if you are trying to rank your site for the keyword "WordPress SEO Tips", you can use relevant keywords like "SEO Tips for WordPress Beginners" ,"Tips for Beginners in SEO WordPress," etc. to better position you, instead of using the same keyword as in your articles, again and again.

    In addition Google will reward your articles, if you use keywords LSI, and penalize you if you do stuff keywords.

    The content is always king. So concentrate on creating detailed content (more than 1000 words) for the articles you want to increase the ranking.

    Google always rewards detailed content, but make sure you do not get lost in wordy meanders, quality matters, not quantity.

    One of the main benefits of writing detailed articles is that you can insert multiple LSI keywords so that you can rank your article with multiple keywords in Google's search results.

    If you manage to rank multiple keywords on Google, it means more traffic from a single blog post. One tip, focus on using LSI keywords and start writing useful articles to your readers.

    4 - Getting search engine traffic takes time

    If you want search engine traffic, in the long run you need to focus on long-term goals and give your articles enough time to rank according to certain keywords.

    If you give up too soon, you will not see organic growth.

    It is essential to be patient, do not give up too quickly, instead of focusing on what has not worked on your blog, spend more time reviewing and possibly correcting your old articles, to bring more SEO traffic.

    You do not need to focus on optimizing old articles to get more traffic, just add some links and update and improve titles. It will do the trick.

    5 - Building trackbacks from relevant sources

    Trackbacks are one of the key factors in improving your SEO traffic.

    Without quality trackbacks, your WordPress site will never get rewarding results from Google.

    You must establish links from reliable and relevant sources. So how can you do it?

    One of the best ways to create trackbacks is to create infographics around news topics in your niche and send them by email to all influential blogs for them to discover.

    If they find your infographic useful, they will certainly share it or they will link to your article.

    You can also use trackback verification tools ( Backlink Watch , Open Site Explorer , etc.) to find and analyze the quality of your links.

    In addition, you can always rely on the guest blogging to build trackbacks, but never make the mistake of doing guest posting solely for the purpose of creating links.

    Concentrate on building relationships with other bloggers, then start writing quality articles for their blogs, adding relevant links to your own articles to better position yourself in the search engines.

    Also be careful when choosing blogs to do guest blogging, do not write for blogs that accept mediocre posts, but only for blogs that accept quality articles.

    Conclusion

    Organic traffic is the key to any profitable blog or website. Without traffic from the search engines, you will not have subscribers or sales. Getting more organic traffic is not as tedious as it seems.

    Even if you are new to SEO, you can still increase the traffic of your WordPress site by implementing the methods described above.

    Concentrate on analyzing your LSI keywords, and make sure you implement the latest Google requirements.